automotive industry: 2011

Car Logos Brand the Identity of a Car But You Have to Preserve Its Looks - Use a Custom Car Cover

Ever since the first car was invented we have had an attachment and fascination with vehicles - the car badge or marque has become a status symbol of itself. Currently with everything being so spread out and with all the different obligations a person has, a vehicle is essential. Besides the need for a car for everyday purposes we are also like vehicles for their style and power they have under the hood. No matter which type of car you have you should protect your investment with a car cover. A car cover protects your car from the elements and also deters thieves.

Sports cars are very appealing and there are several different companies that have built a reputation for building fast and stylish sports cars. Most of them are household names and most everyone has seen one of their vehicles at one time or another. Usually, you can tell what type of car it is just by looking at the logo on the vehicle. Below you find a brief description of some of the popular sports car logo seen on vehicles today.

The Ferrari logo features a prancing horse or a cavallino rampante. This logo first appeared in the 1920's on race cars built by Enzo Ferrari for Alfa Romeo. The GT models have a rectangular badge and the cars used for the race team have a shield shaped logo with the letters "SF" at the bottom. The yellow background is to symbolize Enzo Ferrari's hometown of Modena. The prancing horse comes from a WWI flying ace. He painted a black horse on the side of his planes for good luck; so Enzo decided to use the same symbol for his cars.

The Bentley badge is the capital letter B with wings. It can be seen on a vehicle as a hood ornament or as a flat emblem. This logo appeared on the first test care in 1919 a Bentley 3 ½ liter. The B on the badge is for Bentley and the wings symbolize the speed of their cars.

The Bugatti has two different logos. One is the letters EB, with the E backwards and the other is a red oval with the name Bugatti spelled out. Both of the logos are in reference to the founder Ettore Bugatti. In 1910 the first Bugatti had the red oval and the second logo can be seen on later models when the company was reincarnated.

The Jaguar has two different hood ornaments. One is just a cat's face and the other is a full bodied jaguar leaping from the hood of the car. The leaping jaguar was used on the vehicles made before WWII and the face was in use by the 1950's.

It doesn't matter if you own a fancy sports car or a compact car, both need to be protected from the harsh elements, such as the sun. A car cover will keep you car cooler in the summer and will protect the car's paint job from tree sap and bird droppings. A custom car cover is a good investment to keep your vehicle in prime condition.

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Audi

Audi to Launch S7 Sportback in 2013

The Audi S7 has not yet been released for sale but its features and exquisite character already have become a hit with auto lovers. The model will be released in the spring of 2012 in European countries and will later be available in US showrooms as a 2013 model. It has all the features any auto lover would want such as a impressive interiors, light weight body, elite color and a stunning functionality.

The five door coupe uses an engine similar to those in the Audi S6 and S6 Avant models; it is a new 4.0 TFSI with 420 hp (309 KW). The Audi S7 accelerates from 0 to 62.14mph in 4.9 seconds using the twin-turbo V8 to achieve this. The sports coupe has a maximum speed of 155.34 mph and consu

mes only 9.7 liters after being driven for a distance of 100km.

The profound efficiency portrayed by the car is mainly due to the lightweight property it has. The aluminum body renders it 15% lighter than a similar model made entirely of steel. One of the components that are extremely light is the rear hatch, which can be opened and closed automatically through a touch of button. Although this is considered to be a standard, it is still a superb feature and a favorite among Audi lovers.

The Audi S7 sportback has 18.89 cu ft of volume for the luggage apartment and can increase up to an incredible 49.09 with folded rears of the back seats. The coupe is an all wheel drive and has the power transmission enabled by a dynamic 7-speed S tronic. It also has the standard features on the chassis, which are inclusive of Audi drive select dynamic system and the air suspension sport, which is adaptive.

Interior properties are something else that portrays the sports side of the Audi S7. The s7 logos and the red ring on the start-stop button are some of the trademark items that are intended to make the car classic. A stainless steel footrest that matches the pedals adds to the interior glamour of the S7 sportback. The driver will also enjoy soft buttons for the MMI operating system finished with the classic aluminum look.

The S7 also features S sport seats that are height adjustable and they come standard with power lumbar supports. The car has a generous storage space of 18.89 cubic feet and it expands to 49.09 cubic feet when one folds down the rear seat backs. The debut sales of the S7 sportback will take place from the beginning of the year 2012. Some of the stunning features for both appeal and functionality include xenon plus headlights and these LEDs operate as the car runs during the day.